Unity CEO Matthew Bromberg revealed during an earnings call that the company is preparing to unveil a beta version of 'a new Unity AI that eliminates the need for coding' at the GDC Games Festival in ...

TL;DR: Unity's upgraded AI, launching in beta at GDC, enables developers to create full casual games using natural language prompts without coding. Leveraging advanced models from OpenAI and Meta, ...

Unity Software (NYSE:U) is shaking things up after announcing the formation of its new AI Council. With founding members including AI and gaming leaders like Jia Li of LiveX AI and Julian Togelius of ...

Unity has fully migrated its ads network to the new AI ad platform Unity Vector, with all iOS and Android traffic now running on the platform. The move was completed ahead of schedule, after Unity ...

Forbes contributors publish independent expert analyses and insights. I write about innovation, the future of work and remote work. The future of programming and AI is more nuanced than headlines ...

To use some technical business parlance, Unity has had an absolutely shocking few years. After establishing itself as the near-de facto game engine for indie and mid-tier developers in the 2010s, it ...

Unity stock has tumbled twice recently, first after Google's Project Genie Reveal, and then after a disappointing earnings report. Project Genie is impressive, but it won't replace video game engines.

Unity Wallet is rolling out new features powered by NEAR Protocol, including a soon-to-launch AI Assistant aimed at making crypto tools easier to use for beginners and experts alike. As part of the ...