Walmart Wins Patents for AI-Powered Price Changes

Walmart has recently been awarded patents by the U.S. Patent and Trademark Office (USPTO) for AI tools that help set pricing ...

Walmart wins patents to give algorithms more sway over prices

Walmart has won patents that will give machine learning and other automated processes more sway over prices, pushing the US ...
exchange4media

Marketing was B2C. Somewhere along the way, it became B2A

Shveta Singh, marketing consultant & writer, writes on marketing’s ‘quiet shift’ from B2C to B2A (business to algorithm), and ...
Washingtonian

The Washington Post Is Using Reader Data to Set Subscription Prices. How Does That Work?

If recent events have not compelled you to cancel your Washington Post subscription, then you might have been in for sticker shock at the dawn of your latest billing cycle. Many readers have been ...